Scope of Policy
This policy applies to EPE's treatment of personally identifiable information that EPE collects through EPE's site and when you use EPE's services. The policy does not apply to practices of companies whose Websites may be linked to EPE. For access to the privacy policies of such linked Websites please refer to the information provided by such Websites at their home pages. Also see the paragraph below under the heading "Hypertext Links".
- what personally identifiable information of yours is collected from you through our Website;
- the organization collecting the information;
- how the information is used;
- with whom the information may be shared;
- what choices are available to you regarding collection, use and distribution of the information;
- the kind of procedures we employ in an effort to hinder the unauthorized access, deletion, alteration, use or disclosure of information you provide to EPE; and
- how you can correct any inaccuracies in the information you provide to us.
Information Collection and Use
Personally Identifiable Information
EPE may at times collect personally identifiable information. On such occasions, EPE may ask for your name, email address, zip code and personal information concerning your interests, occupation, gender and other demographic information.
EPE does not seek to collect such information from persons under the age of 18. If you are under the age of 18, please do not submit any such information to us. If you are the parent or guardian of a person under the age of 18 who has provided such information to us, please inform us (through the Website or address listed above) and we will remove such information from our database as described further below.
In addition, no person (of any age) is required to provide us with the personally identifiable information we request. If you do not wish to provide such information, you are free not to do so. Your provision of requested information to us through our Website or other means is presumed by us to be voluntary and with your consent to the uses described herein. If after submitting personally identifiable information to us, you wish to "opt-out," please contact us as noted above and we will remove your information from our database as set forth below in the section titled "Managing Your Information." Please know that such a decision will not stop advertising or content that is generated prior to the time when we can accomplish the removal of your information.
EPE uses the information you provide to us to customize advertising and content that we present to you, to contact you concerning specials and new products, to offer news and newsletters, and to enhance our product offerings. EPE will not sell or rent your personally identifiable information to any third party except when:
- You have been given an opportunity to "opt out" of sharing the information and have declined to exercise that right within the time period provided;
- EPE must share the information in order to provide a product or service that you have requested, in which case we will demand that any third party we use to fulfill your order agree that it does not have the right to use the personally identifiable information other than to fulfill your request; or
- EPE is required to respond to subpoena, court orders or other legal process requiring such disclosure.
By showing how and when guests use the site, cookies help us see which areas are popular and which are not. Many improvements and updates to the site are based on such data as total number of visitors and pages viewed. This information is most easily tracked with cookies. Additionally, as described in more detail below, cookies would enable us to deliver advertisements to you after you have left our website. If you accept the first tracking cookie from graceland.com, you won’t be offered as many afterwards.
You may occasionally get cookies from our advertisers. Graceland.com does not control these cookies, and these cookies are not subject to the graceland.com cookies policy. The use of advertising cookies sent by third-party servers is standard in the Internet industry.
Third-Party Advertising and Remarketing
We may share your personally-identifiable information (including your name, address, and email address), cookie information (including activity you conduct on our website), and a record of your offline transactions with a third-party advertising partner and its service providers in order to deliver to you banner advertisements and other advertising tailored to your interests when you visit certain websites or conduct searches on Google. Our advertising partner will make the data we provide it anonymous.
Managing Your Information
About IP Addresses
Graceland.com collects IP addresses for the purposes of system administration and to report aggregate information to our advertisers, if applicable.
An IP address is a number that’s automatically assigned to your computer whenever you’re surfing the Web. Web servers—the big computers that “serve” up Web pages—automatically identify your computer by its IP address.
When guests request pages from graceland.com, our servers log their IP addresses. We do not link IP addresses to anything personally identifiable. This means that a user’s session will be logged, but the user remains anonymous to us.
EPE employs reasonable measures to maintain all personally identifiable information provided by you on computer servers in a controlled and secured environment in an effort to hinder unauthorized access, loss, alteration, use or disclosure of such information. However, the nature of the Internet is such that information may be transmitted over networks without appropriate security measures and may be accessed, deleted, altered, used or disclosed by unauthorized persons.
Modifications to this Policy
EPE may make modifications or amendments to this policy from time to time. In the event that such changes alter how EPE gathers, processes, uses or discloses your personally identifiable information, EPE will post such changes on our site.